Heather Hyejin Lee
Luxury StoresCategory: digital    
Client: Amazon
Coepi TypefaceCategory: Typeface design
Client: Type @Cooper Prime DayCategory: digital
Client: Amazon
ArthouseCategory: print
Client: Sook Jin JoBeauty Benefits
Category: art direction, print
Client: Bloomingdale’sAmazon Fashion
Category: digital
Client: Amazon Black FridayCategory: digital
Client: AmazonThe Carousel Shop
Category: art direction, print
Client: Bloomingdale’sB&W Magazine
Category: print
Client: black & white magazineDavid Yurman
Category: digital
Client: David YurmanFloatimini Category: art direction
Client: Floatimini Children’s Swim RESUME
ABOUT
LINKEDIN
Bloomingdale’s Beauty Benefits CampaignThe annual 11-day event of Bloomingdale’s Cosmetics department featured exciting product launches and gifts. The campaign was advertised on multi-level platforms including print ads, lookbook, digital, and environmental graphics. My main role was to design all graphic signage and in-store print ads.
Art direction
Print
In-Store Environmental Graphics